Apple’s New iPhones Create Buzz in China, but Local Rivals Loom - WSJ

2022-09-10 01:03:51 By : Ms. Polly Kuo

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https://www.wsj.com/articles/apples-new-iphones-create-buzz-in-china-but-local-rivals-loom-11662629401

Apple latest iPhones drew favorable interest in China after it decided not to raise some prices, but the company faces challenges in one of its most important markets from local rivals.

Smartphone fans throughout Asia stayed up until their wee hours to watch as Apple showed off its iPhone 14 models Wednesday in Cupertino, Calif. Many analysts expected the company to use its annual September product introduction as an occasion to raise prices across the board. Instead, starting prices for its base and high-end models stayed the same, with the ordinary iPhone 14 going for about $800.

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This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.